services
about christopher wofford and catbird communications:
From the outset, I work very closely with clients to understand their communication needs and goals. I work alongside clients in determining workflow logistics and creating a timeline for project benchmarks and deliverables.
I strongly believe in the importance of keeping lines of communication open and offer continual accessibility so that the client–provider relationship can remain productive and solvent throughout the duration of the project. I believe in making expectations clear so that agreement can be reached on how best to meet project goals.
From initial conceptualization to ‘going live’, I offer experience, expertise and the right amount of flexibility to get the job done.
services:
editorial services – Copy writing, editing, proofreading. Whether developing a business blog, search engine optimizing a web page, or drawing up a corporate newsletter, I produce clean, tight copy, for a variety of media and a variety of audiences. I also create press releases, produce form letters and print media mailings such as postcards and fliers.
I work with variety of styles on a daily basis: The Chicago Manual of Style, The Associated Press Stylebook, in addition to house styles, ranging from book publishing houses and corporations to institutions of higher ed.
marketing/consultation – Writing for the Web is one of my greater strengths. I advise on website flow and navigability. In addition to developing and creating effective copy, I have produced newsletters, helped clients develop blog content, and advised on website mapping schema. Having worked as a marketing director, I can advise on how best to position a company’s products or services in the marketplace.
consulting work – I especially enjoy showing clients how to reach their own goals. I understand the personal and emotional stake that clients have in their products, services, message, and image, so I recognize and welcome the talents and contributions clients make, from copy to strategic plans.
web communications - I have experience designing, developing and maintaining websites. I can work with some of the more common web editors or can adapt to client’s web editing programs and have a solid working knowledge of HTML and CSS. Even if you don’t yet have a website, I can design and develop a website that even the least technical client can continue to use and update without help.
